This particular blog was very impactful and informational for me. I was fortunate to be able to interview my office manager at Southeast Fort Worth, Inc where I am the Executive Director. She is a Millenial SM and a very efficient user. She has worked for me for over 4 years and I have informally had the opportunity to observe the impact and use of SM tools. In addition as a young mother of 2, SM plays a major part both in her communication and educational tool use everyday. As I interviewed her about her use of SM, she let me know that I could not function without her knowledge.
Specifically, I would say that my office manager uses SM over a third of the day in some form or fashion. Her experienced use of You Tube and Facebook are primarily for purposes of talking to friends and family some of whom live throughout the United States. As a young lady with brothers and sisters, Facebook supports her ability to communicate with each of them regularly along with other family members. In addition, Facebook lets her see the latest hair styles and weekend parties that friends are having in the community. Her use of YouTube along with her friends includes girlfriends with newborns or birthday pictures of their children. She does not seem to be so concerned about SM privacy or security of profile information. Her trust in each of the 2 Sm platforms that she use is very apparent. Unfortunately, I think that Milennial peer SM pressure use outweighs any real threat of privacy matters. Her Milennial peer group are using the various SM platforms like another brain nerve. I will say that that she understands the linking process between Facebook, e-mail address, Fan page composition , and the linking to a 4G AT&T Android phone like the back of her hand. It just seems like the Milennial generation has been wired to the new technology like breathing.
On the other hand, I am less trusting of the new SM platforms due both to the unknown and my own inexperience. As a late Baby Boomer, I was only e-mailing and using Facebook rarely. My confidence in the SM platform has grown more due although slowly to this Social Networking and Communication Strategies course. However, my Baby Boomer peer group are more open to change and the use of technology for productive purposes and not just recreation. Productive time management is a key measurable for me on a day to day basis. As a result, I have not been able to work into my schedule Facebook, Twitter, YouTube, and blogging on a daily or weekly basis. I do not use SM regularly to find anyone including a family member. I have most recently decided to add Facebook to our Southeast Fort Worth. Inc website. Yes, who do you think I asked to set up our Facebook account. I am learning to productively and purposely use SM platforms to support my outreach of developers and other “stakeholders” within the sustainability of economic development.
As a BabyBoomer working with a Milennial everyday, our SM challenges consist of how I communicate to her about how we should reach our constituents. I am learning the capability of SM platforms that can best deliver my message. I depend on my office manager to find the best SM platform whether it be YouTube, Facebook or in other SM platform. I am not always in agreement with her on which SM platform to use. Most recently, we argued about linking our Facebook to the CIty of Fort Worth city page. However, I thought that it would be better to link to our website. Obviously, as the Executive Director, my decision was final. Once I am more comfortable and confident in Facebook and YouTube, linkend, and Twitter I may reconsider.
Ultimately, I am much better off by having a Millenial as my office manager. She provides me with a greater appreciation of the vast SM platform landscape that is available. SHe assist with attracting more potential constituents to our website and advance the cause of creating sustainable economic development in southeast Fort Worth.